Advisors

Expert eyes

Your business idea needs support to succeed, and Vertical Motion can work with you from planning and logistics through design and execution. Meet our team of coaches, developers, designers, and analysts spanning industries from coupon and retail, through entrepreneurship, real estate, and manufacturing.

Jason Jones

  • ENTREPRENEURSHIP
  • PRODUCT DEVELOPMENT
  • Jason’s strong business sense and entrepreneurial spirit are driving forces in his work. After selling his first retail business at the age of 19, he set out to be a pioneer in the emerging internet industry. Through his 20 year career, Jason has gathered a diverse client portfolio including Bell Emergis, Bell, Canadian Pacific Railway, Shell, Shaw Communications Inc., Lloyd’s of London, and Stuart Olson. A practiced leader and team–builder, Jason has grown and managed successful web departments in the UK and on Canadian soil. He capably organizes and directs resources in the service of internal and external customers, interpreting and facilitating business needs with careful efficiency. Jason has a multi–faceted background in the insurance industry, graphic design, web programming, and business analysis, in addition to his capable leadership skills. A consummate self–starter, he is equally able to direct vision from a high level, and get down in the trenches to get things done.

    Alison Geskin

  • STRATEGY
  • ENTREPRENEURSHIP
  • Alison is in the business of transformation. As a recognized leader in the realms of Strategic Consulting and Leadership Coaching, her specialty lies in revenue generation and people development, helping organizations and individuals perform at their best. Her strategic and tactical experience in unearthing pain points and addressing challenges enables those she works with to seize opportunities for sustained growth, helping deepen current advantages while broadening reach.

    Arleigh Vasconcellos

  • PUBLIC RELATIONS
  • MARKETING
  • Arleigh brings a wealth of experience and passion to all her projects. She is a senior communications strategist who works with innovators looking to amplify their brand story and drive measurable results. As the founder of The Agency, Arleigh has 18+ years of experience and honed her skills working for global companies. For the past 9 years she has worked with innovation and technology organizations helping them tell their stories and execute strategic PR and marketing campaigns. In her day-to-day tasks, she focuses on creating first-rate outcomes for clients, working on strategic communications, media training, and crisis messaging. Arleigh was recognized as one of the Alberta Women Entrepreneurs Celebration of Achievement Nominees in 2013 and 2014. She has an honours Bachelor of Arts degree in Communications from the University of Ottawa and oversees the successful execution of all client programs.

    Terry Streete

  • MINDSET
  • ACCOUNTABILITY
  • Terry Streete is an experienced coach and consultant who has defined his career by providing straight forward communication, and a no-nonsense approach to creating results. Drawing from his over 20 years of experience, consulting and working with OEM’s in the automotive sector, and a wealth of entrepreneurial experience, he has identified some of the key components that lead to achieving goals, remaining consistent, and living with a winning mindset.

    Kris Hans

  • ENTREPRENEURSHIP
  • MARKETING
  • Kris is an ideas generator capable of turning dreams into reality and truly a social entrepreneur. He continues to undertake diverse roles and responsibilities that bring his skills and experience to serve Calgary’s many communities — a testament to the value that he places on civic participation and social enterprise.

    Floyd Sijmons

  • TECH STARTUPS
  • RETAIL
  • Experienced CEO, Founder and Business Mentor with a demonstrated & successful history in building up tech start-ups and scale-ups to success. Experienced in all parts that come with founding, building, and scaling a digital business, especially the tech kind. Particularly skilled in Business Dev, Operations, PR (including public speaking), HR management, and Marketing (Growth Hacking). Most proud of and passionate about a) Analytical skill & energy in the face of problems b) Building and leading highly effective & motivated teams c) Building a world class company-culture conducive to success Has a Master of Science in Strategic Management from RSM Erasmus University.

    Jeanette Jackson

  • GREEN TECH
  • ENTREPRENEURSHIP
  • High-integrity, energetic leader known for ability to envision and create successful outcomes in complex business environments. Diverse industry and functional expertise with tenacious commitment to achieve company milestones from vision through to team execution. Innovative thinker with broad-based experience in strategy, business development, marketing and communications.

    Doug Reid

  • MANUFACTURING
  • ACQUISITIONS
  • Proven leader of teams and organizations. Strong analytical capabilities related to financial and business analysis. Well versed in taking a product from idea to product launch to product phase out. Worked in start-ups, mid-sized and large organizations. Able to work independently or within diverse cross functional teams. Very good presentation and interpersonal skills.

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