Admazing Savings was a long-established coupon book moved to mobile.
The pilot project for Admazing Savings, now completed, moved the classic print book into a searchable mobile format.
Moving from print-only to print and mobile meant users the convenience of having all coupons handy on customer phones.
The benefit of digital interfaces is not just portability, but functionality. Developments like search, filtering, and favouriting coupons and places made it easy to have the coupons customers wanted, ready to go when they wanted them.